Growth strategy de Jong & Laan vigorously continued with Crowe Peak

De Jong & Laan and Crowe Peak are merging. After recently announcing the merger with JAN© accountants and consultants, de Jong & Laan is further reinforcing its growth strategy with the affiliation of accounting and consulting firm Crowe Peak. With this partnership, de Jong & Laan further expands its national coverage, strengthens its services and significantly expands its international network and expertise.

With the affiliation of Crowe Peak, de Jong & Laan strengthens its market position and its ability to support entrepreneurs at home and abroad with high-quality services, including assurance activities and specialist Global Mobility services. Crowe Peak’s range of services fits seamlessly with that of de Jong & Laan. By joining forces, both firms expect to accelerate their growth ambitions and serve clients even better.

Shared drive for progress

Crowe Peak, with over 100 years’ experience, is known for its professional and personal approach. Working with specialist teams and deploying specialist knowledge is in line with de Jong & Laan’s way of working. The shared drive to really help organizations move forward, based on quality and personal connection, is the foundation of this participation.

“Crowe peak’s conviction working as one, gives direct substance to our slogan: Going together. The clear similarities in vision, working methods, attention to quality and shared ambitions make this a rock-solid match.” – Jurgen van Breukelen, CEO of de Jong & Laan.

Stronger together in a changing market 

Both organizations emphatically profile themselves as more than accountants or consultants: they are fully-fledged sparring partners for entrepreneurs, including internationally. The affiliation therefore means more than just an increase in scale. Together, both organizations expect to be able to respond more effectively to the ever-increasing customer demand, increasing legislation and regulations and the shortage on the labor market.

“This step allows us to invest in our people and create new opportunities, making us an even more attractive employer. At the same time, we gain access to extra support and more room to invest in quality, technology and innovation. This is how we stay ahead.” – Gijs Veenenbos, Managing Partner of Crowe Peak.

Crowe Peak has a strong focus on international services. The organization supports a client portfolio characterized by cross-border activities and an international presence. As a member of Crowe Global, one of the world’s largest networks of independent accounting and advisory firms, operating in more than 140 countries, Crowe Peak has a solid international foundation. This international orientation will be maintained within the new combination. In this context, Crowe Peak will take a leading role in further developing the international profile of the combined organization.

With offices in Amsterdam, Rotterdam and Nijmegen and an active international network in over 140 countries, Crowe Peak brings significant added value to the (international) clientele of de Jong & Laan. Crowe Peak will continue to operate under its own name, building on its established reputation, international positioning and experienced team. Now strengthened by the broader platform of the joint organization.